Average Position Tracking
Track where your brand ranks in AI-generated recommendation lists. Understand your position when users ask for "top 5" or "best" options in your category.
The Challenge
Position Matters More Than Ever
When users ask AI for "the best project management tools" or "top CRM platforms," the order matters. Being #1 vs #5 dramatically affects click-through rates and user perception.
No Visibility Into Rankings
Unlike traditional search where you can check your rank, AI-generated lists are dynamic and personalized. Without specialized tracking, you have no idea where you typically appear.
Missing Optimization Signals
You can't improve what you can't measure. Without position data, you're unable to identify what factors influence your ranking in AI recommendations.
How Average Position Works
Configure List Prompts
Set up prompts that generate ranked lists, like "What are the top 10..." or "Best options for..." in your industry.
Extract Position Data
Our system parses AI responses to identify where your brand appears in lists and recommendations.
Calculate Averages
We aggregate position data across multiple queries and AI models to give you a reliable average position metric.
Track Position Changes
Monitor how your average position shifts over time and correlate changes with your marketing and content efforts.
Why Average Position Matters
Just like in traditional search, higher positions in AI lists lead to more visibility, trust, and ultimately conversions.
Higher Click-Through
Users typically click on the first few recommendations in any list.
Brand Perception
Being listed first implies leadership and trustworthiness.
Optimization Target
A clear metric to improve with content and SEO strategies.
What position actually means here
Not a customer story, an illustration of what the metric reads.
A buyer asks for the best options in your category. Two assistants answer. One opens by naming you; the other names three rivals first and reaches you in the closing sentence. Both technically mentioned you.
Average position is what separates those two outcomes. It is not a ranking across a list of results, because there is no list: it is where inside a single written answer your brand appears, averaged across a tracked prompt set and read per engine, since the two answers above came from different pipelines.
Track Your AI Ranking Position
Discover where your brand ranks in AI-generated recommendation lists and start climbing to the top.